Good morning, Waco.

Cracker Barrel faces backlash for its new logo and store updates—customers are unhappy with the bland changes—while Texas A&M welcomes Buc-ee’s and Baylor will hold a blind taste test between Pepsi Zero Sugar and Coke Zero Sugar.

Local hotels are fully booked after a large concert at McLane Stadium, and new building permits plus VA renovations signal rising business in the area.

A Waco woman is accused of breaking into two homes in Waco and Bellmead this summer and stealing a woman's car (according to arrest affidavits).

Waco police are asking for help finding 35-year-old Jamarr Walker—who was last seen Tuesday near Mary Avenue in black clothing and Fila shoes—and officials reported he is a mental health consumer.

Waco police investigated a double shooting near Waco Riverwalk on Aug.

24 at 11:15 p.m.—a man and a woman were shot late Sunday night and their conditions remained unknown while suspects remain at large.

The Connally Cadets are gearing up for the 2025 season after finishing 5–6 last season and making the playoffs — their senior class is determined to improve their district record.

They will open on the road against Academy on Friday, Aug. 29 — a game expected to set the tone for stronger play in district contests.

Lorrie Morgan Concert

7:30-9:00 p.m. — Waco Hippodrome Theatre — Ticket prices vary — Experience the emotional range and artistry of Lorrie Morgan as she showcases her new music and timeless hits.

ANHA Open 5D Barrel Race

Aug 29 - Sep 1 — Extraco Events Center — Prize money over $200,000 — Experience the thrill of top-tier barrel racing at this exciting event.

Levitt AMP Waco Music Series - Free Concert & Arts Fest

5-9 p.m. — Brotherwell Brewing — Free entry — Enjoy a vibrant evening of music, art, and local flavors at Waco's beloved outdoor concert series.

Skittles Waco Wild West 100

5:15 p.m. — Heritage Square — Varies — Experience thrilling cycling races at this exciting North American event in Waco.

Stars Over Texas Jamboree - 15th Anniversary Edition

7-9:30 p.m. — Lee Lockwood Library and Museum — $20-$16 — Celebrate 15 years of great music with special performances honoring iconic artists.

Trent Cowie Live Concert

10 PM – 4 AM — The Backyard Bar Stage and Grill — Tickets available — Experience the heartfelt Texas country and rock fusion of singer-songwriter Trent Cowie.

Worst Impressions LIVE!

7:30-9:30 p.m. — The Performing Arts Community Center — $10 — Experience Waco's wildest podcast come to life with laughs, sketches, and games.

Oktoberfest — Waco Wise

12:00 AM – 11:59 PM — Southern Roots Brewing Co. — Enjoy three days of festivities with food, music, and plenty of beer to celebrate Oktoberfest.

Home for the Holidays - Waco

9 a.m.-5 p.m. — Waco Convention Center — First Call Shopping: $10 | General Admission: $6 — Enjoy three days of festive holiday shopping with over 130 vendors offering unique gifts.

5th Annual Oktoberfest Celebration

5-11:59 p.m. — Southern Roots Brewing Co. — Check for entry fees — Celebrate Oktoberfest with exciting activities, delicious food, and plenty of beer!